MURA Co., Ltd.
|MURA Co., Ltd.
|Date of investment
|Corporate growth through EC strategy and roll-ups
|Type of business
|D2C (small leather goods)
Background to the Deal
- D2C brand with high profitability and further growth potential in line with future expansion of the EC market
- Possibility of horizontal development of the founding owner's EC sales know-how to other D2C companies
Bluepass Capital's Key Initiatives
- Invitation of young managers (growth hackers) to regional companies
- Support for the implementation of measures to further strengthen sales on each EC platform
- Consideration of additional investment in category companies where EC growth know-how can be horizontally deployed